Providing continuous research support to the Asia-Pacific R&D team
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The Client: Top Tier Japanese Chemical Company
Project Objectives
- To provide the client’s R&D team with in depth research and insights related to the Anti-mosquito and Anti-fungal market in Asia Pacific region
- To create detailed analysis of competitor’s products and solutions in both of topics (Anti-mosquito and Anti-fungal)
- To identify a list of potential scenarios / settings (e.g. Schools, Parks, Airports etc.) where the client’s products can be promoted
- To short-list a pool of prospective partners with whom the client can collaborate and device GTM strategy across countries
Results and Impact
- F&S provided high quality research on Global Antimicrobial Coatings Market and Global Mosquito Repellent Market
- Analysed 100+ competitors for both Anti-mosquito and Anti-fungal topics
- Covered potential 50 scenarios / settings across 6 countries in Asia Pacific region
- Identified the Top 3 Environments by country, and listed down the potential “Influencers” to develop country-specific GTM strategy
Key Deliverables
Market Overview
Competitor’s Analysis
Potential Markets
Partner Identification