The central concept of the Metaverse is straightforward but intriguing: a persistent 3D world where an infinite number of people can interact with one another in real time. The term Industrial Metaverse refers to an always-on 3D environment where digital twins provide virtual replicas of the physical machinery, production line, vehicles, grids, and even cities and humans.
• How are forward-looking businesses using digital tools to build customer relationships?
• Why will the Metaverse be a natural next step to these businesses?
• What are the improved capabilities offered through immersive experiences, live customer interactions, and personalization features?
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