Click image to view it in full size

The innovation culture in screening drives prenatal genetic testing growth and makes it accessible to more patients and led to greater government acceptance of these tests. Moreover, ecommerce and direct-to-consumer sales are disrupting the market, what are the advantages of adapting to this new business model? The new technological advances in prenatal genetic testing improve precision and specificity in genome profiling, augment the efficiency and reliability of testing, and streamline workflow. The research service guides prenatal genetic testing providers in mapping strategic priorities and developing new capabilities to capitalize on emerging growth opportunities in this market based on current and expected numbers.