The automotive industry is among the most affected by the COVID-19 pandemic and the ongoing semiconductor shortage. The resulting economic crisis impacted overall vehicle sales, leading to a delay in value chain components supply and technology introduction and a shift in consumer preferences.
Original equipment manufacturers (OEMs) and value chain partners are realigning their research and development budgets, product strategies, road maps, and launch timelines to adapt to the challenges. They reduced large investments in level (L) 4 autonomous development and rerouted investments to assisted and piloted driving to gain short-term returns.
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