The metaverse is the next step in the evolution of the internet and social media, according to Frost & Sullivan Research Director Kiran Kumar V. The metaverse is an interconnected network of virtual worlds that are shared and will serve as a new paradigm where our digital and physical lives converge. It refers to a three-dimensional virtual world where users can create content, trade and interact with each other through immersive experiences.
Many players define the metaverse as THE next revolution. At Frost & Sullivan, we compare it with our real physical universe, which is always expanding since its creation in the Big Bang. Meta (Facebook) rebranding and $10 billion in investments into metaverse development efforts look like this Big Bang. We strongly believe that the metaverse will expand in continuous waves. Radical evolutions of technologies and consumer behaviors will build a new universe as a whole—a kind of “meta-cosmos.” It will take time, but the process has already started and is irreversible.
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