Automechanika Dubai to open in December 2021 with host of new, returning features

Automechanika Dubai is the Middle East and Africa’s largest automotive service industry trade fair, running from 14-16 December 2021 at the Dubai World Trade Centre, with a host of new and returning features designed to keep thousands of professionals up-to-date on the latest market trends.

The 18th edition of the three-day event covers the six major product sections of Parts & Components and Electronics & Systems; Accessories & Customizing; Tyres & Batteries; Repair & Maintenance; and Car Wash, Care & Reconditioning.

This year’s event, organised by Messe Frankfurt Middle East, will showcase a number of exciting elements such as the new Automechanika Dubai Awards; Automechanika Academy, the Modern Workshop, and the Innovation Zone, which will keep the many thousands of trade buyers and industry professionals in tune with new market developments.

Other features include the Truck, Agriculture, and Motorcycle Competence initiatives, dedicated to the entire value chain in the truck, motorbike, and agriculture sectors, from parts and accessories, to workshop equipment, body repair and care.

The Automechanika Academy meanwhile will feature key presentations such as Dubai’s auto parts and accessories trade in 2020 by the Dubai Customs, as well as AfriConnections, which explores rising opportunities in the African aftermarket.

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