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Companies across all industry verticals recognize the importance of customer satisfaction (hence, retention) and demand generation (be it new sales, upsells or cross-sells) for business growth.

Feeding data into AI/ML platforms, then making sense of such data and creating models that explain or predict customer satisfaction or demand is at the core of AI/ML platforms. Insights from AI/ML platforms not only explain what happened (as in looking at the rear-view mirror), but can also predict future outcomes based on different scenarios and suggest or even trigger actions autonomously.

This study highlights the market trends, drivers, challenges, and restraints for AI/ML platforms software vendors. The specific AI/ML software categories are mainly recognition, comprehension, and prediction. The report presents market sizing based on the year 2020 and revenue forecasts for 2021–2025. It also explores growth opportunities in the AI/ML platforms market and identifies potential business models.